“Art comes in limitless forms and holds the power to inspire and connect. From legendary artists to emerging visionaries, creatives of all types have turned to the latest tools and mediums to express and provoke an emotional connection,” said Antonio Lucio, Chief Marketing and Communications Officer, HP Inc. “Films that tell great stories can provoke visceral reactions more than any other art form. As the innovation partner for the world’s most creative people, we are reinventing technology experiences that unleash the creator and artist in each one of us.”
HP celebrated more than seven decades of empowering filmmakers and creative visionaries at the 2017 Cannes Film Festival. The company continues to reinvent its role at the creative crossroads of the world, partnering with a spectrum of innovators and artists. This year, HP added a series of new events that shined a spotlight on the reinvention of entertainment and art, and the role of technology to ignite personal storytelling.
In the video below, watch Antonio Lucio, Anant Singh, Nandita Das, and Crystal Moselle discuss the issue of diversity and how it impacts the entertainment industry.